Shira Lotzar: Boost Your Job Search with a Stand-Out Brand

In a crowded job market, it takes intention to get noticed! Learn how to market your professional “superpowers” by leveraging your resume and LinkedIn profile to show employers how YOU are uniquely qualified to solve their urgent problems. Right. Now.

About Shira

Shira Lotzar, Chief Engagement Officer with Purposeful Hire, is a seasoned career coach and recruiter who is passionate about helping people do what they love! Through her proprietary career branding process, she helps job seekers discover their career passions and showcase their professional superpowers through compelling LinkedIn profiles, stand-out resumes and memorable interviews. Her mission is best captured in the tagline of her business: For every hire, there is a higher purpose.

Shira is a regular speaker at Washington, DC area job seeker groups and recently launched a FREE, weekly job seeker Q&A forum: Hire Moment Mastermind, which meets every Friday from 9:15 – 10:15amET. Sign up at: Meetup.com/Hire-Moment-Mastermind 

Shira also is a diversity keynote presenter with a special expertise in engaging a multigenerational workforce. A fervent champion of age diversity, she launched BoomerWorks.org, a nonprofit program empowering professionals age 50+ to transition into self-employment. She was honored to receive a Lifetime Achievement Award from the Florence Belsky Foundation for this groundbreaking work.

Shira earned a Masters degree in Public Relations with a focus on employee communications from the University of Maryland at College Park.